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IT DEVELOPMENT & QA
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Courses

STRATEGY & OPERATIONS > Marketing

Metar offers state of the art learning content from world-renowned content providers, providing a cost effective way to build talent & develop a more knowledgeable, productive and valuable workforce.  

Marketing Essentials

Course Title
Course Description
Duration
(in hours)
Asset
Type
Marketing Essentials: Introduction to Marketing
1
SkillSoft Course
Marketing Essentials: Planning and People
1
SkillSoft Course
Marketing Essentials: Product and Price
1
SkillSoft Course
Marketing Essentials: Place
1
SkillSoft Course
Marketing Essentials: Promotion
1
SkillSoft Course
Marketing Essentials: Marketing and Ethics
1
SkillSoft Course
Using Online Strategies to Accelerate Sales Performance
0.2
SkillSoft Challenge Series
Designing Products to Fit the Channel
0.1
SkillSoft Business Impact Series
Advertising Costs, PR Pays
0.1
SkillSoft Business Impact Series
Using Blogs to Attract Customers
0.1
SkillSoft Business Impact Series
Using Web Analytics to Increase Sales
0.1
SkillSoft Business Impact Series
Trade Show Marketing – Planning Ahead
0.1
SkillSoft Business Impact Series

Competitive Marketing Strategies

Course Title
Course Description
Duration
(in hours)
Asset
Type
Competitive Marketing Strategies: Conducting an Internal Analysis
1
SkillSoft Course
Competitive Marketing Strategies: Analyzing Competitors
1
SkillSoft Course
Competitive Marketing Strategies: Selecting and Implementing Strategies
1
SkillSoft Course
Increasing Competitiveness through Collaboration
0.2
SkillSoft Challenge Series

Strategic Brand Management

Course Title
Course Description
Duration
(in hours)
Asset
Type
Building Lasting Customer-brand Relationships
1
SkillSoft Course
Developing a Brand Internally
1
SkillSoft Course
Global Brand Management
1
SkillSoft Course
Brand Management for Social Media and Wireless Technologies
1
SkillSoft Course